APT Marketing Strategy, to put it in one word, is the differentiator. We believe doing and marketing differently, effectively, precisely and out-of-the-box. We do not follow cookie-cutter real estate advertising nor run of the mill marketing services but the 6-Prong Approach which sells our listings.

We invest time, efforts and marketing dollars to position our properties to their target segment of buyers and we deliver a premium by creating differentiation for the properties. After all, selling a South Florida home or property is not simply listing the property. It is about selling. It is about creating results.

What follows are but some of the branding, promotional, marketing and advertising initiatives we continuously achieve in print and online that drive the sales. Contact us for your personalized marketing program.
 

Print Marketing

  • Direct Mail
  • Postcards
  • Magazines
  • Newspaper ads
  • Brochures
  • Newsletters
  • Cards
  • Trifolds
  • Niche publications

Online Marketing

  • Marketing on our websites
  • Email campaigns, banner ads, videos, digital magazines, online ads & advertorials text and photo links
  • SEO and web analytics
  • Google ad campaigns
  • Zillow, Yahoo, Trulia, AOL,Hotpads. Homefinder.com syndication
  • Property syndication and advertisement in over 60 sites premier websites from www.wsj.com to luxuryrealestate.com
  • Pay-per-click ads
  • Blog Blast and Rotation
  • Dedicated website solely for the property

Face-to-face Marketing

  • Public Relations
  • Database marketing
  • Local, regional & international realtor reach
  • Connections/trips to Europe and Latin America for presentations
  • Exclusive event hosting
  • Contacts with key figures

 

 

 

 

 

 

 

 

 

 

 

APT Luxury Deals
APT Portfolio Residences
APT Distinction
Market and Sold Stats
Local Map
Updated: Wednesday, February 22, 2012

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